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Reshaping the way eCommerce thinks about online sales.
Find info on how and why to engage in personal selling online, news on coviewing technology and the latest on Oct8ne.

The best examples of cross-selling for e-commerce

Every online store’s obsession is usually capturing customers. We want more and more users, but do we pay enough attention to what they’re buying? If your answer is yes, you’ll be interested in these examples of cross-selling in e-commerce to see what strategies other businesses use.

Customer service: hitting Amazon where it hurts the most

Recently, we’ve seen how e-commerce is dealing with different marketplaces. As if the competition that exists in the current market wasn’t enough, we added a few giants to the equation. In this post we’re going to discuss how a customer service solution can be an advantage when you’re up against Amazon.

E-commerce usability: a must-have for all budgets

A fundamental aspect for success in the online world is guaranteeing a good experience for the user: in using the store, attention pre- and post-sale, products, etc. Therefore, today we’re going to talk about an aspect that definitely contributes to guaranteeing that experience: usability. This is an aspect that’s still overlooked many times, either dueKeep reading

Errors in the customer experience that make you lose sales

Maybe you’re not completely aware, but surfing and the usability of your online store could be frustrating your customers and, therefore, thwarting sales. Let’s talk about the customer experience and the mistakes that are costing you money.

How to prepare your e-commerce for summer

Summer is here and we’ll start noticing it any time now. We’re not only worried about the rise in temperature, which of course we are, we’re also concerned about the time we have to start preparing the webpage for our online store. Seasonality can be tricky, so sign up for these tips on how toKeep reading

How to get quality leads for your email marketing strategy

If you’re wantingto grow your subscriber lists, you probably already have the most effective channel at your disposal to attract, retain, and sell more to your target audience: email marketing. Of course, you have to ask yourself what the best ways to create a quality database are, since that’s the key to success.

How to direct traffic to your online store through visual marketing

Even before photography was invented, advertisements were used in the press as illustrations to capture readers’ attention. In the digital world, the distance between the image / ad and our online store is less than a couple of clicks away. Let’s find out how we can make the most of the impact ofvisual marketing toKeep reading

Jordi Nogués, Badfriends CEO: ‘The UX will be experimenting with including all five senses’

If you usually fly out of Spain, I’m sure you’ve seen the BADTORO image in every Duty Free at the airport. Since Jordi Nogués created the brand in 2005; the products featuring the friendly, rebel bull have spread around the world from shirts, caps, cups, and even to food items. Now Nogués has taken theKeep reading

How to translate a chat in real time with customers from other countries

There are several obstacles when an e-commerce wants to open its doors to the international market: legal framework, logistics management, and customs taxes. Orchestrating everything isn’t easy and therefore, something as important as customer service is often left behind. One of the first things you did was translate the website but, what language are youKeep reading

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