It’s been a while since Electrodomésticos Miró started working with us. This specialized e-commerce has an extensive product catalog because it extends its market niche to other sectors like technology, computers, photography or phones, in addition to large and small appliances. We spoke with Francesc Barrio, CCO of Somos Sinapsis, an agency that manages e-commerce,Keep reading

For many companies, customer service is simply a support department. But you should rethink it: you have toredefine the concept of customer service to make it more human, closer, visual and ‘physical’ and consequently, it will be more effective and more sales-oriented.

Today we’re celebrating Prestashop’s #eSuccessBCN and we want to talk about one of the most-used platforms for e-commerce in the Spanish-speaking market. Like many other online business solutions, it presents a series of problems at the conversion level.

We have a new member on the team! We integrated Webtrekk, that has become the leading analytics platform in the German market. With this link, you’ll be able to measure all user interactions with Oct8ne to optimize your customer service strategy and have an even broader view of your users’ behavior.

Talking about the importance of Social Media for e-commerce is something that no longer seems necessary. We all know how relevant this channel is in a store’s strategy butwhat isn’t always clear is what strategy brings traffic from social networks to your online store. Has your store been able to do it?

Oct8ne is updating to version 3.36.0. We keep improving our visual customer service system thanks to developments from our tech team and by listening to customer requests. Check out the features we released!

Every online store’s obsession is usually capturing customers. We want more and more users, but do we pay enough attention to what they’re buying? If your answer is yes, you’ll be interested in these examples of cross-selling in e-commerce to see what strategies other businesses use.

Recently, we’ve seen how e-commerce is dealing with different marketplaces. As if the competition that exists in the current market wasn’t enough, we added a few giants to the equation. In this post we’re going to discuss how a customer service solution can be an advantage when you’re up against Amazon.

A fundamental aspect for success in the online world is guaranteeing a good experience for the user: in using the store, attention pre- and post-sale, products, etc. Therefore, today we’re going to talk about an aspect that definitely contributes to guaranteeing that experience: usability. This is an aspect that’s still overlooked many times, either dueKeep reading