We’ve decided to interview Ferran Abelló because we believe sharing his experience will help those who are already in the business world and inspire and motivate those who have not yet taken the [...]
One of the toughest struggles in the online environment is the generation of leads or qualified contacts with purchase intent. That’s why we’re going to take a closer look at the tool [...]
Wait, We are sure that when you read the title you thought: what else is there to know about WhatsApp at this point? Well, we invite you to read on, you’ll see that there are still things [...]
A digital marketing funnel is an online sales strategy because selling on the internet is very different from selling in a physical store. Online sales can seem colder and unfathomable to many [...]
Live shopping, live online shopping or social commerce are very fashionable terms and have been heard more since the pandemic. But what is this trend? How can you apply it to your online sales [...]
Surely you are familiar with the concept of engagement on social networks but in this article, we’re going to talk about engagement in e-commerce. More specifically, using triggers strategically [...]
If you’re thinking of creating a website, the first steps are to choose a good domain name and hosting site. Then it’s time to create the content, which is where you need a CMS or content [...]
It’s worth taking a second to get perspective on how the digital buyer’s profile has evolved in the past year. It’s been 12 months where already notable trends were consolidated and others that [...]
Remarketing is an online advertising strategy designed to show internet ads to people who have already visited your website. The goal is conversion, meaning getting them to buy. But is this for [...]
Sale promotions are so closely linked to e-commerce that it’s hard to imagine what it would be like today without them. All e-commerce marketing managers fall back on different layouts and [...]